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Advertisement for coca wine from an American magazine of 1879
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Advertisement for coca wine from an American magazine of 1879
ADVERTISEMENT: COCA WINE.
Advertisement for coca wine from an American magazine of 1879
Granger holds millions of images spanning more than 25,000 years of world history, from before the Stone Age to the dawn of the Space Age
Media ID 8865299
1879 Advertising Fake Fraud Patent Medicine Quack Tonic Wine Coca Metcalf
EDITORS COMMENTS
This vintage print takes us back to the late 19th century, offering a glimpse into the world of advertising in America. The captivating image showcases an advertisement for Coca Wine, a popular tonic from 1879. With its bold typography and intricate details, this ad aims to entice potential customers with promises of health and vitality. During this era, patent medicines were all the rage, and Coca Wine was no exception. However, it is important to note that this product falls under the category of quackery - fraudulent medical practices disguised as legitimate remedies. While it may have been marketed as a miraculous elixir capable of curing various ailments, history tells us otherwise. The text accompanying the image reveals how companies used persuasive language to convince consumers about their product's effectiveness. This particular advertisement highlights Coca Wine's supposed benefits without mentioning any commercial use or specific company responsible for its production. As we examine this piece closely, we are reminded of how far advertising has come since then. Today's regulations ensure transparency and truthfulness in marketing campaigns – a stark contrast to these early forms of promotion. Nonetheless, this fascinating snapshot serves as a reminder not only of our past but also of our progress towards more ethical advertising practices. It stands as evidence that even amidst frauds and fake tonics like Coca Wine, society continues to evolve towards greater consumer protection and awareness.
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