Advertisement, Ifan Kyrle Fletcher rare book seller, London
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Advertisement, Ifan Kyrle Fletcher rare book seller, London
Advertisement, Ifan Kyrle Fletcher rare book seller, 11 Stafford Street, Old Bond Street, London W1, with another department in Wimbledon SW20. Date: 1952
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Media ID 14257317
© Mary Evans / Pharcide
1952 Bond Bookseller Business Department Fletcher Material Media Press Rare Seller Stafford Wimbledon Kyrle
EDITORS COMMENTS
Step into the world of Ifan Kyrle Fletcher, the esteemed rare book seller of London, as depicted in this advertisement from 1952. Nestled in the heart of the city, his Old Bond Street shop at 11 Stafford Street beckons bibliophiles and collectors alike, promising a treasure trove of literary gems. With an additional department in Wimbledon, SW20, this esteemed business caters to a wide range of clients, both in the city and beyond. The advertisement invites us to explore the vast array of materials on offer, from books and media to press and reading matter. The image of a man intently reading a book in the shop window adds to the allure, suggesting the depth of knowledge and expertise that can be found within. The elegant typography and muted color palette of the advertisement reflect the refined nature of the business, while the use of the tagline "Books, Media, Press" emphasizes the comprehensive scope of Ifan Kyrle Fletcher's offerings. This advertisement offers a glimpse into the bustling book trade of the 1950s, a time when the exchange of ideas and knowledge was facilitated by the physical exchange of materials. It invites us to imagine the rich conversations and discoveries that took place within the walls of Ifan Kyrle Fletcher's shops, and to appreciate the enduring allure of the printed word.
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