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Advertisement for Kodak cameras, 1893
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Advertisement for Kodak cameras, 1893
Advertisement for Kodak cameras, 1893. This advertisement carries the famous slogan You press the button, we do the rest. From 1888 the Kodak box camera took Eastmans coated paper roll film. From The Illustrated London News. (London, 16 September 1893)
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Media ID 14865028
© Oxford Science Archive / Heritage-Images
Advert Advertisement Camera Eastman Innovation Kodak Oxford Science Archive George Eastman
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EDITORS COMMENTS
This print showcases an iconic advertisement for Kodak cameras, dating back to 1893. The image features the famous slogan "You press the button, we do the rest" which has become synonymous with Kodak's innovative approach to photography. During this era, George Eastman revolutionized the way people captured moments by introducing the Kodak box camera. This groundbreaking invention utilized Eastman's coated paper roll film, allowing individuals to easily take photographs without any prior technical knowledge or expertise. The engraving captures a sense of nostalgia as it transports us back to a time when photography was still in its infancy. It serves as a reminder of how far technology has advanced since then and highlights the significant role that Kodak played in shaping the industry. Displayed in monochrome, this advertisement exudes elegance and simplicity while effectively conveying its message. It is a testament to American ingenuity and innovation during the late 19th century. This historical artifact not only represents an important milestone in photographic history but also reflects on America's progress as a nation at that time. The United States was rapidly becoming a global leader in various industries, including advertising and technology. Preserved by Oxford Science Archive, this print allows us to appreciate George Eastman's contribution to photography and his lasting impact on our visual culture.
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