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Poster advertising Byrrh, tonic and hygienic drink, c.1900 (engraving)
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Poster advertising Byrrh, tonic and hygienic drink, c.1900 (engraving)
PCT164445 Poster advertising Byrrh, tonic and hygienic drink, c.1900 (engraving) by French School, (20th century); Private Collection; © Patrice Cartier. All rights reserved 2023
Media ID 33084248
© © Patrice Cartier. All rights reserved 2023 / Bridgeman Images
Alcoholic Beverage Aperitif Mzposter Pouring Reclining Two Persons
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EDITORS COMMENTS
This engraving from the early 20th century showcases a mesmerizing poster advertising the renowned 'Byrrh, tonic and hygienic drink'. The artwork, created by an anonymous French artist of the time, beautifully captures the essence of the Art Nouveau movement with its vibrant colors and graceful lines. In this enchanting scene, we see a striking female figure reclining gracefully while pouring this exquisite beverage. Her poise exudes elegance and sophistication as she indulges in this quinine tonic wine. The artist skillfully portrays her as a symbol of health and vitality, emphasizing the drink's beneficial qualities. The advertisement cleverly combines artistry with persuasive writing to entice viewers into embracing Byrrh as their preferred choice for an aperitif or alcoholic beverage. It is evident that great attention has been given to every detail - from the meticulous engraving technique to the carefully crafted typography. As we gaze upon this remarkable print, we are transported back in time to an era where artistic expression seamlessly merged with commercial promotion. This piece serves not only as a testament to Byrrh's popularity but also as a window into society's appreciation for both beauty and functionality. With its timeless appeal and undeniable charm, it is no wonder that this vintage poster continues to captivate audiences even today. Patrice Cartier's expert curation ensures that this extraordinary work remains preserved for future generations to admire and appreciate.
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